Sale Sharks announce Steve Diamond as new CEO

Following the announcement of CEO Mick Hogan’s departure yesterday, Sale have today confirmed that current Director of Rugby Steve Diamond will become the club’s new CEO. Diamond returned to the club at the start of this season after a stint coaching the Russian national side. In the club’s bid to revolutionise rugby in the north, Diamond has outlined a five year plan to make the club a serious national force once more. Naturally, questions have been asked as to whether Diamond can manage both roles of coaching and business simultaneously.

The club’s Carrington base is to undergo further development, whilst the club is also look for new sponsorship for their Academy. Sale owner Brian Kennedy’s commitment to the club was affirmed by co-owner Ian Blackhurst, who also stated that two signings were to be confirmed for next season.

Photo by: Patrick Khachfe / Onside Images

4 thoughts on “Sale Sharks announce Steve Diamond as new CEO

  1. Can’t be the only person that thinks that Diamond handling both the coaching and business side of things is a hell of a lot of work? Can he honestly give both 100%?

  2. Ahh, thought Hanks was just the pack. Good job this brainwave wasn’t conjured up when Mike Brewer was around.

  3. Sale seem to be leading the charge to grow rugby union in the North, and I hope they succeed. They’ll need more RFU / PRL support, but hopefully they’ll get it for the good of the game as a whole.

    Looking forward to seeing how Sale get on for the rest of the season. I’ve never been that excited by them, but their approach to playing at Welford Road at the weekend was very admirable.

  4. Tony Hanks is the first team coach at Sale, so it’s not quite the same as someone like Richard Cockerill taking over as CEO (although that could be interesting).

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